Network Marketing Success

How To Achieve Network Marketing Success in 2013

There is the little discussed fact that network marketing success is illusory for most because the people that are recruited are not often sales type people. Now the usual talking point of an mlm program is "you don't have to be a salesperson, the product will sell itself." Are you kidding me? There are a truckload of products that are used every day that people like but their companies are still spending tons of money promoting and advertising them because stuff doesn't sell itself unless it's bottled water on an August Texas day. The nasty truth is that sales people are near the top of the list of highest compensated per capita occupations. And the reason is that the harder something is to do, the more money the person will make. So selling is not something too many people can do and yet mlm companies take in non salespeople by the droves.

And of course those non sales people then recruit more non sales type people and the cycle of failure is complete. It's a scream to watch on video the cult like or revival type meetings that mlm companies produce for their sales recruits because the non sales people are easily driven into a frenzy with the mantra that says, "yes I can be just as successful as the people up front." But the people upfront ARE salespeople and can sell both the product and the program. The person out in the frenzied crowd is a terrific high school math teacher or a successful accountant but neither one could sell ice cream to 1st graders. The point of all this is that routine network marketing success is a reality not because of a program or product design but because the right people are recruited to be associates. If mlms would ask the prospective recruit to sign up at least twenty persons before being accepted into the program, the dropout rate of many of them would fall dramatically.

So a person better do some real tough self examination before he invests a lot of money in a membership fee into an mlm program. If everyone could sell, sales people would be paid a lot less. If everyone thought dogs was man killing aliens, dog walkers would live on Park Avenue. Can a person walk into a room of strangers and number one, know everyone's name by the end of the night, and number two, find out each person's hot button issues? A good salesperson can do that and sell them all tickets to see a Tiny Tim concert, who is dead by the way. Regardless of what mlm people's talking points are, network marketing success is the property of people with that uncanny sales ability. "Be not deceived, God is not mocked: for whatsoever a man soweth, that shall he also reap." (Galatians 6:7)

Network marketing success is also the property of the salesperson who understands mlm compensation plans and how they work. The most popular mlm pay plan is the unilevel which encourages reps to recruit as many people as possible to be their partners. For the recruiter in this type of structure money is so spread out among a lot of people that his own profits are pretty low compared to the work it has taken to recruit his small army. Many people in this pay system do drop out because the profits just aren't equal to the work and personal expense invested. One of the commonalities among most mlm programs is the insistence on reps buying a lot of training materials as well as product purchases. In some cases, commissions aren't awarded unless a certain amount of product is bought. Not only does this often discourage reps but can cause early dropouts from the program and certainly thwart network marketing success.

There are actually five or six other compensation paradigms used in the mlm industry and most of them favor the people that first start each program. Some mathematicians have shown how most mlm compensation plans already have sown into them the seeds of failure for the foot soldiers of each mlm. If a person does crave to have network marketing success, here are a few things that ought to be remembered. First, knowledge of the pay plan is absolutely key. Run from unilevel compensation plans but there is one pay plan that does show signs of being successful. The compressed multi level plan of compensation might be the fairest method of recruiting and then being paid for it, but the stratospheric promises of the unilevel mlms will not be recognized with this particular compensation paradigm. The only way to play the mlm game is to not get hyped up at the beginning but approach any multi level opportunity with real cool judgment.